Champion Power Equipment Launches Locally’s Product Locator to Drive In-Store Sales
Champion Power Equipment has launched the Locally Product Locator, giving shoppers an easy way to see where Champion products—starting with the 3500-lb Synthetic Rope Winch Kit—are in stock at local retailers.
Since 2003, Champion has earned a reputation for powerful, dependable tools across categories like generators, winches, and pressure washers. With strong retail partners like Tractor Supply Co., Lowe’s, and Cabela’s, Champion is committed to making sure their products are within easy reach for customers who need them—especially when time is of the essence.
Today’s shoppers do their homework online, but the majority still prefer to complete purchases in person—especially for power equipment. In fact, Think with Google reports that 83% of U.S. shoppers plan to shop in-store as much or more than they did last year. And when a shopper sees that the exact product they want is available nearby, there’s a 70%+ chance they’ll be in that store within 48 hours.
By embedding the Locally Product Locator directly on its product pages, Champion is making it easy for shoppers to find what they need fast, without bouncing between retailer sites or wondering what’s in stock. That creates a smoother path to purchase for consumers—and puts Champion’s retail partners right where they belong: at the center of the action.
“Champion builds tools for people who need to get things done. We’re proud to help them turn online research into real-world sales,” said Mike Massey, Founder and CEO of Locally. “Their dealers are going to love how easy it is to show up with inventory at the perfect moment.”
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