GASGAS and Locally: Bridging Online and Offline Shopping
As a brand that thrives on innovation and performance, GASGAS has taken a bold step in aligning its online and offline shopping experience. By integrating Locally’s Store Locator and Product Locator, GASGAS ensures its adventurous customers can effortlessly find their next ride and gear, whether browsing online or heading to a nearby store.
A Brief History of GASGAS
Founded in 1985 in Girona, Spain, GASGAS initially gained fame as a maker of trials motorcycles, vehicles designed to conquer rugged, off-road terrains. Over the years, the brand expanded into motocross, enduro, and supermoto bikes, gaining a passionate following in the competitive motorsports arena. Since becoming part of the KTM AG family in 2019, GASGAS has significantly grown its presence worldwide. Today, it’s a beloved brand for riders who demand precision, power, and reliability.
GASGAS serves riders globally, with a strong presence in Europe, North America, and Australia. Its dealer network ensures customers can access not just bikes but also top-notch service and accessories to match.
Connecting Digital and Physical with Locally
Recognizing the evolving needs of its tech-savvy, on-the-go customers, GASGAS partnered with Locally to provide tools that seamlessly link the digital experience with local retail availability.
The Store Locator: Bringing Customers to Local Dealers
Locally’s Store Locator enables GASGAS customers to quickly find nearby authorized dealers, enhancing convenience and eliminating the frustration of endlessly searching. The tool’s user-friendly interface makes it easy for riders to locate retailers who can provide the products they need and expert advice and service.
Key benefits of the Store Locator:
Real-time updates ensure that customers can find a store with the most accurate information.
Enhanced visibility for GASGAS dealers, driving foot traffic to physical locations.
A streamlined shopping journey that prioritizes the customer experience.
Explore more about the Store Locator value proposition.
The Product Locator: Connecting Customers to In-Stock Items
The Product Locator offers a game-changing advantage by letting customers see real-time inventory at local dealers. For GASGAS, this ensures riders can find specific models or gear they’re searching for—without the guesswork.
Key benefits of the Product Locator:
Drives informed purchasing decisions by showing availability at a glance.
Reduces friction in the shopping process, saving customers time.
Boosts sales by connecting online interest to in-store purchases.
Learn more about the Product Locator value proposition.
What about consumer behavior?
In today’s retail landscape, the numbers speak for themselves:
Over 90% of consumers research products online before making a purchase, with a significant portion looking for local inventory.
According to a Think with Google study, 76% of people who conduct a local search on their smartphone visit a store within 24 hours, and 28% of those searches result in a purchase.
For GASGAS, these insights underline the importance of creating a seamless omnichannel experience that meets customers where they are, whether online or offline.
The Road Ahead for GASGAS
With Locally’s tools, GASGAS is redefining how it connects with its customers, reinforcing its reputation as a brand that prioritizes convenience, service, and innovation. By easily empowering customers to locate their dream ride or essential gear, GASGAS is making every shopping journey as exhilarating as the rides themselves.
Whether you’re an avid rider or a first-time buyer, GASGAS is proving that the path to adventure starts with a seamless shopping experience.