Hit on consumer wallets calls for retail rethink, says Manhattan Associates

"Hit on Consumer Wallets Calls for Retail Rethink" discusses the need for retailers to reconsider their strategies in light of the current economic climate. With consumers facing financial uncertainty and tightening their belts, retailers need to find ways to provide value while still maintaining profitability.

The author argues that retailers need to shift their focus away from discounts and promotions and instead concentrate on delivering a positive customer experience. This can be achieved through the use of technology like Click and Collect, mobile apps, and online platforms like Locally, to provide customers with a seamless and convenient shopping experience.

Manhattan Associates, a provider of supply chain and multichannel commerce solutions, suggests that retailers should consider using technology to improve their operations and reduce costs. This includes implementing automation in areas such as inventory management and order fulfillment, as well as using data analytics to gain insights into customer behavior and preferences.

In conclusion, the article emphasizes the need for retailers to re-evaluate their strategies and embrace technology to provide customers with a more personalized and efficient shopping experience. By doing so, retailers can not only maintain profitability but also build customer loyalty and stay competitive in a challenging economic climate.