Spring Air Helps Shoppers Find Nearby Retailers with Locally’s Store and Product Locator Tools
For over 95 years, Spring Air has helped people across the globe sleep better with mattresses built on comfort, innovation, and value. Now, they’re helping customers find and buy those mattresses more easily by launching Locally’s Store Locator and Product Locator tools on springair.com. With this new feature, shoppers browsing online can instantly see which nearby retailers carry the exact Spring Air product they’re considering—along with real-time availability and options to reserve or buy online for local pickup.
Founded in 1926, Spring Air is known for pioneering mattress innovations like the free-end offset coil and the Pillow Top design. Today, their mattresses are manufactured by a network of licensees across North America and sold in thousands of retail locations, from independent mattress stores to larger regional chains.
Locally’s Store Locator now powers SpringAir.com
By integrating Locally’s tools, Spring Air makes it easier for shoppers to go from online research to in-store purchase—bridging the gap between digital browsing and that all-important moment of testing a mattress in person. For local retailers, this means greater visibility and more qualified foot traffic from nearby shoppers ready to buy.
springair.com routes shoppers to nearby places to try and buy products.
“Spring Air is a perfect match for Locally,” said Mike Massey, Founder and CEO of Locally. “Mattresses are a considered purchase—shoppers want to explore online, then feel confident they can try it out locally. With this launch, Spring Air is making that experience seamless and sending valuable traffic and sales directly to their trusted dealers.”
As the mattress industry continues to evolve, Spring Air is leaning into the power of local. Shoppers can now discover and buy nearby, and retailers benefit from a digital path-to-purchase that supports both e-commerce behavior and brick-and-mortar strength.
If you’re a Spring Air retailer and want to receive local sales referrals from springair.com, it’s easy to activate your store. And if you’re a brand looking to connect your online shoppers to nearby in-stock inventory, Locally is the fastest way to support your retail partners and grow your local marketshare. Let’s make it easier for customers to buy where they love to shop—locally.