The Locally Blog
Here’s what’s happening at the world’s most popular online-to-offline shopping platform.
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Vibe Kayaks Enhances Customer Experience with Locally’s Store Locator and Product Locator
Since its founding, Vibe Kayaks has been all about creating high-quality kayaks and outdoor gear that empower enthusiasts to connect with nature.
To further that mission, Vibe has partnered with Locally to implement advanced Store Locator and Product Locator tools on their website, ensuring their customers can find and purchase Vibe products from local retailers with ease.
Broan-NuTone Teams Up with Locally to Bring Enhanced Convenience to Customers
Broan-NuTone has long been a trusted name in home ventilation, lighting, and air quality solutions. Now, they’re taking this commitment to the next level by implementing Locally’s Store Locator and Product Locator on their website. These tools make it easier than ever for customers to find Broan-NuTone products at nearby retailers, ensuring a smooth shopping experience that bridges the gap between online browsing and in-store purchasing.
DTC is dead. Long live DTC.
We started Locally 10+ years ago to give local stores presence in a world of increasingly-connected shoppers who do most of their product research online.
The goal was never to disrupt DTC efforts that brands had just started to undertake. We had always seen brand-direct and local wholesale as complimentary; understanding that optimizing one was the best opportunity to optimize the other.
GASGAS and Locally: Bridging Online and Offline Shopping
As a brand that thrives on innovation and performance, GASGAS has taken a bold step in aligning its online and offline shopping experience. By integrating Locally’s Store Locator and Product Locator, GASGAS ensures its adventurous customers can effortlessly find their next ride and gear, whether browsing online or heading to a nearby store.
ARB USA and Locally: Connecting Online Research to Local Purchases
In today’s fast-paced digital age, shoppers often start their buying journey online before visiting a store to make a purchase. This blend of online research and in-person shopping is precisely where ARB USA, a leader in high-quality 4x4 accessories, has partnered with Locally to bridge the gap between digital and physical retail. By employing Locally’s Store Locator and Product Locator tools, ARB USA ensures that their customers can seamlessly find and purchase their products from nearby retailers.
Yamaha Music Launches “Find It Locally” to Harmonize Online and In-Store Shopping
For music enthusiasts, the joy of finding the perfect instrument goes beyond convenience—it’s about the experience. Yamaha Music, a global leader in musical instruments, has elevated this process with the launch of their “Find It Locally” initiative. Powered by Locally’s Store and Product Locators, this new tool connects online shoppers with nearby retailers, creating a seamless shopping journey that bridges the digital and physical worlds.
Traeger Heats Up Local Shopping
Whether you’re shopping for a new grill, stocking up on wood pellets, or looking for accessories to elevate your outdoor cooking game, Traeger’s Store Locator and Product Locator make the process seamless and satisfying. Head to Traeger.com to try these tools for yourself and enjoy the perfect blend of online convenience and local accessibility.
Locally makes huge leaps with
When I founded Locally, I envisioned creating a platform that effortlessly connects hashtag#brands, hashtag#retailers, and consumers in ways that hadn’t been possible before. Today, I’m incredibly proud to say that Locally has not only realized that vision but continues to build on it by driving success through partnerships and activations. Our platform has unlocked a powerful synergy between brands and resellers, transforming how consumers shop.
Locally and TrackStreet Announce Strategic Partnership
Locally, the premier platform linking online shoppers with in-stock products at nearby retailers and TrackStreet, the leader in brand protection and resale policy compliance, today announced a strategic partnership set to revolutionize how brands and retailers align on pricing and authorized reselling standards.
Locally Signs New Retailers Enabling 55 Million Monthly Shoppers to Gear Up for Fall at Nearby Stores
NEW ORLEANS (September 16, 2024) – Locally, the leading technology provider bridging online and offline retail serving 1,000 brands and over 47,000 retailers, today announced three new retailers joining its network making it easier for consumers to gear up for fall: Anton Sport, Pro Bike+ Run, and West Marine. These strategic partnerships give consumers access to real-time inventory making it easy to find and purchase products from their favorite brands at their local retailer.
Locally Partners with ENDVR
Locally, the premier platform linking online shoppers with in-stock products at nearby retailers today announced a powerful new partnership with ENDVR, the top digital incentives and training platform designed to engage, motivate, and educate frontline store employees directly. This strategic integration empowers brands and retailers to accelerate growth by equipping store teams with advanced digital tools and in-depth product knowledge, enhancing the in-store experience and driving higher customer satisfaction.
The Power of Local: Why Encouraging Local Shopping is a Win-Win for Retailers, Brands, and the Environment
Local purchases support retailers and brands and enhance customer convenience. They keep money circulating within communities, strengthen customer relationships, and bolster brand trust through authenticity and social responsibility. Embracing local shopping is more than just a business strategy—it’s a commitment to building stronger communities and a sustainable future.
Locally Turns 10
July 2024 is the tenth year of Locally. This post covers where we came from and where we’re going over the next ten years.
Locally-Powered Brands Win Awards at Grassroots Connect
This week in Reno, the Grassroots Outdoor Show celebrated excellence in the outdoor industry, recognizing brands that have significantly contributed to the field. Among the winners, Patagonia stood out by clinching the prestigious Vendor of the Year award. The event also saw Nemo Equipment receive the award for Excellence in Hardgoods, while Mountain Hardwear took home the award for Excellence in Apparel. These accolades underscore the commitment of these brands to their wholesale dealer network.
The Paper Store Joins Locally
The Paper Store, a leading family-owned specialty gift retailer, has partnered with Locally to accept inbound referrals from their largest suppliers.
Locally Expands Affiliate Marketing with AWIN, CJ, and Ascend by Partnerize
Locally is excited to announce the integration of three new affiliate marketing platforms: AWIN, CJ, and Ascend by Partnerize. This expansion enhances Locally’s commitment to supporting retailers and brands by connecting them with consumers through a variety of marketing channels.
Jans Mountain Outfitters Joins the Buy It Locally Program
We’re excited to announce that Jans Mountain Outfitters has joined the Locally network to offer “Buy It Locally” transactions, making it easier than ever for you to purchase top-quality outdoor gear and apparel from your favorite brands. Through Locally, you can check the real-time inventory of nearby stores and reserve or purchase items for pickup, ensuring you get exactly what you need when you need it.
Victorinox Enhances the Customer Journey with Locally’s Store Locator
Victorinox’s integration of the Locally Store Locator and the upcoming launch of the Product Locator represent a significant enhancement in the customer shopping experience. By providing access to real-time inventory and detailed product information, Victorinox is making it easier than ever for customers to find and purchase their high-quality products. This partnership underscores Victorinox’s commitment to customer satisfaction and sets a new standard for retail excellence. With these innovative tools, Victorinox continues to lead the way in delivering exceptional value and convenience to their customers.
BOPIS Market Poised to Quadruple
The article on the United States Buy Online, Pick Up In-Store (BOPIS) market analysis report highlights several key trends and projections for this retail strategy. The BOPIS market is expected to experience substantial growth, with projections indicating it will reach approximately $440.39 billion by 2032, growing at a compound annual growth rate (CAGR) of 16.45% from $111.84 billion in 2023.
Exciting News: Locally Now Supports Citrus Lime Point of Sale!
We are thrilled to announce that Locally now supports the point of sale provider, Citrus Lime! This integration opens up incredible opportunities for retailers who use Citrus Lime to expand their reach and showcase their inventory on some of the most popular bike manufacturer sites, including Cannondale and Merida.
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